Toyota launches Gazoo Racing as standalone brand in New Zealand
Toyota New Zealand has split into three brands, with performance division Gazoo Racing now operating independently alongside Toyota and Lexus.
Toyota New Zealand has officially established Gazoo Racing as a standalone brand, joining Toyota and Lexus as separate operating divisions. The company is taking a hands-on approach to performance customisation, allowing GR customers to access factory-backed hardware and ECU modifications either before or after purchase. This reflects customer appetite for vehicle modification in the New Zealand market.
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Toyota launch GR as standalone brand in New Zealand
Toyota New Zealand has officially split its operation into three distinct brands, with Gazoo Racing now standing on its own alongside Toyota and Lexus.
Stuff
Toyota will help customers modify GR cars as Kiwis ‘love to tinker’
Toyota New Zealand is taking a hands-on approach to performance tuning, with GR customers able to access a growing range of factory-backed hardware and ECU modifications before or after taking delivery of their car.