Business

Infometrics report on TikTok’s economic value draws expert criticism

An Infometrics report claiming large economic benefits from TikTok has faced pushback from experts questioning its figures.

Skinny McBuntu

An Infometrics report has attributed a significant value to TikTok's contribution to the New Zealand economy, but the figures have drawn scepticism from experts. The report's claims about the app's economic impact have not convinced analysts reviewing the methodology and conclusions.

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Fantastical TikTok figures draw backlash in NZ

From The Detail: An Infometrics report on TikTok attributes a staggering value to the app's contribution to our economy. Experts have doubts. The post Fantastical TikTok figures draw backlash in NZ appeared first on Newsroom .

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